Brand Creation: Brand Definition / Brand Positioning / Brand Tone & Language / Brand Identity / Packaging Design + Formalisation Into Brand Style Guides.
Category Archives: MAIN WORK
FLETTE
Brand Creation: Brand Naming / Brand Definition / Brand Positioning / Brand Tone & Language / Brand Identity: Logotype Wordmark, Graphic Icon, Definition Of Photo Image Style, Typography, Supporting Iconography + Formalisation Into Brand Style Guides.
Kloudy
Brand Creation: Brand Naming / Brand Definition / Brand Positioning / Brand Tone & Language / Brand Identity: Logotype Wordmark, Graphic Icon, Definition Of Photo Image Style, Typography, Supporting Iconography.
B/alt.
Brand Creation: Brand Naming / Brand Definition / Brand Positioning / Brand Tone & Language / Brand Identity: Logotype Wordmark, Graphic Icon, Definition Of Photo Image Style, Typography, Supporting Iconography + Formalisation Into Brand Style Guides.
Also Interior Design, Furniture Design, Lighting Design.
The Lux – Singapore
Brand creation: Brand Definition / Brand Positioning / Brand Tone & Language / Brand Identity: Logotype Wordmark, Graphic Icon, Definition Of Photo Image Style, Typography, Supporting Iconography + Formalisation Into Brand Style Guides.
Classic Lifestyle
Brand creation: Brand Definition / Brand Positioning / Brand Tone & Language / Brand Identity: Logotype Wordmark, Graphic Icon, Definition Of Photo Image Style, Typography, Supporting Iconography + Formalisation Into Brand Style Guides.
Tuhb Tea
Brand creation: Brand Naming / Brand Definition / Brand Positioning / Brand Tone & Language / Brand Identity: Logotype Wordmark, Graphic Icon, Definition Of Photo Image Style, Typography, Supporting Iconography + Formalisation Into Brand Style Guides.
Base/d
Brand creation: Brand Definition / Brand Positioning / Brand Tone & Language / Brand Identity: Logotype Wordmark, Graphic Icon, Definition Of Photo Image Style, Typography, Supporting Iconography + Formalisation Into Brand Style Guides.
CHEESE+FIZZ
Brand creation: Brand Definition / Brand Positioning / Brand Tone & Language / Brand Identity: Logotype Wordmark, Graphic Icon, Definition Of Photo Image Style, Typography, Supporting Iconography + Formalisation Into Brand Style Guides.
CARNABY BABY
Brand creation: Brand Definition / Brand Positioning / Brand Tone & Language / Brand Identity: Logotype Wordmark, Graphic Icon, Definition Of Photo Image Style, Typography, Supporting Iconography + Formalisation Into Brand Style Guides.
DIGITIZE
Brand creation: Brand Definition / Brand Positioning / Brand Tone & Language / Brand Identity: Logotype Wordmark, Graphic Icon, Definition Of Photo Image Style, Typography, Supporting Iconography + Formalisation Into Brand Style Guides.
GIELFI
Brand creation: Brand Definition / Brand Positioning / Brand Tone & Language / Brand Identity: Logotype Wordmark, Graphic Icon, Definition Of Photo Image Style, Typography, Supporting Iconography + Formalisation Into Brand Style Guides.
DOUGHNUTY
Brand creation: Brand Definition / Brand Positioning / Brand Identity / Brand Tone & Language / Packaging Design / Website Design.
Burgista Bros
Brand creation and interior design on behalf of a new London gourmet burger chain. Our work included brand definition and creation – vision, values and tone; brand identity and guidelines; writing the ‘brand story’; followed by implementation – packaging, signage and online design. We were also responsible for the design of the interiors including layouts, finishes, furniture and fittings. In other words, this is a good example of brand creation from idea inception through to final delivery. The initial site launched in September 2015 with two more following in London’s West End – Baker Street & Piccadilly during 2016 – and more to come in 2017.
Work Programme Undertaken Includes: Brand Definition / Brand Positioning / Brand Identity & Guidelines / Brand Implementation / Restaurant Design / Signage / Uniforms / Advertising / Packaging (Bags, Cups, Burger Boxes Etc) POS / Website Design.
Bread.Bread.
Brand creation on behalf of one of the founders of Franco Manca for their London sourdough bakery. Work programme undertaken includes: Brand Naming / Brand Definition / Brand Positioning / Brand Identity / Brand Tone & Language / Packaging Design / Website Design.
Oil Well
Brand creation: Brand Naming / Brand Definition / Brand Positioning / Brand Tone & Language / Brand Identity: Logotype Wordmark, Graphic Icon, Definition Of Photo Image Style, Typography, Supporting Iconography + Formalisation Into Brand Style Guides.
Wok’n’Box
Brand creation: Brand Definition / Brand Positioning / Brand Tone & Language / Brand Identity: Logotype Wordmark, Graphic Icon, Definition Of Photo Image Style, Typography, Supporting Iconography + Formalisation Into Brand Style Guides.
X
Pilcro
We were brought in by Shoreditch based start up to rework their brand and identity system. Our solution with the logo was to bring in elements that reflect the pilcrow graphic device upon which the brand’s name is based. We then developed a consistent brand identity system that includes supporting iconography and devices, a powerful colour palette plus a clear style for composition of photography.
Super SMOO-V
Brand creation from a clean sheet on behalf of a smoothie company that makes natural smoothies from dates.
Our work included naming ideas, brand positioning, tone and identity, followed by an implementation programme that includes bottles and packaging, stationery, website, advertising and retail design.
